Data shows us where nonprofits should put their energy and resources to get the most fundraising impact. McEwen Solutions uses client data to segment donor databases and perform prospect research. Prospect research is a method of wealth analytics that allows nonprofit organizations to know more about donors including wealth and philanthropic indicators. Our team uses this information from publicly available data sources such as real estate holdings, SEC transactions and FEC transactions to evaluate a donor’s capacity and propensity to give. Our nonprofit clients use this information to know who of their donors are most likely to make impactful gifts
and focus their fundraising effort on that segment of donors.
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